English Language Arts
Grade 9
45 min
Identify appeals to ethos, pathos, and logos in advertisements
Tutorial Preview
1
An ad shows a lonely, shivering puppy in the rain to encourage donations. Which appeal is this?
2
A toothpaste ad says, "Recommended by 9 out of 10 dentists." Which appeal is this?
3
A car commercial states the vehicle gets 50 miles per gallon. Which appeal is this?
Sample Practice Questions
Easy
A commercial shows a happy family laughing together while drinking a specific brand of soda. What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.None
Easy
An Olympic gold medalist endorses a brand of running shoes in a magazine ad. What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.None
Easy
A phone ad highlights its technical specs: a 108-megapixel camera and 256GB of storage. What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.None
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