English Language Arts Grade 8 45 min

Identify appeals to ethos pathos and logos in advertisements

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1

An ad shows a scientist in a lab coat recommending a new cleaning product. Which appeal is used?

2

A commercial for a charity shows heartwarming footage of rescued animals finding new homes. Which appeal is used?

3

A car advertisement states, 'Gets 30% better gas mileage than the leading competitor.' Which appeal is used?

Sample Practice Questions

Easy
An ad features '4 out of 5 dentists' recommending a certain brand of gum. What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.Humor
Easy
A commercial shows a soldier returning home and surprising his joyful family. What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.Logic
Easy
A phone company's ad says their data plan is '2x faster than the competition.' What is the primary appeal?
0.Ethos
1.Pathos
2.Logos
3.Opinion

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